Earth Hour 2010

The hour the world unites in a stand against global warming

Earth Hour is a WWF initiative where YOU can show your support for action on climate change by turning off your lights for one hour.

WWF’s Earth Hour is an inspiring message of hope and action – a global demonstration about climate change.

Become a part of Earth Hour and get useful tips and tools to reduce your carbon footprint everyday.

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At 8.30pm on 27 March 2010, over 4000 cities and towns across the world will turn off their lights for one hour – Earth Hour – sending a powerful message that it’s possible to take action on global warming. It will let world leaders know the world is still watching, following the UN Climate Summit in Copenhagen in 2009 which leaves room for a better deal, we believe in not letting the spirits die.

Earth Hour 2009 was hugely successful, reaching millions of people across the world. In India 

• 5 million people switched off on that day
• 56 Indian cities participated
• Engaged over 600000 students , 200000 in Delhi alone
• Saved 1000MW of power in that one hour, 600MW of energy saving in Delhi alone
• From the icons of history like Qutub Minar, Red Fort, and Humanyun’s Tomb and Chatrapati Shivaji Terminus to the symbols of modern India- hotels, cinema complexes and shopping malls - several switched off 
• Connaught Place in Delhi and Brigade Road in Bangalore offered a unique visual spectacle with just the essential lights turned on.
• 100 top public and private sector organizations participated. Reserve Bank of India, Infosys, Wipro, ICICI, Google, Indian Hotels, HSBC, Standard Chartered India, HP, ITCWelcomgroup, HUDCO, Taj group of hotels and PVR. to name a few
• Tremendous support from the Govt of Delhi ( has adopted EH as a quarterly initiative)
• Unprecedented media coverage/ 100 stories were filed the next morning of the campaign. 
• Aamir Khan-nation's popular youth icon as the Brand Ambassador. Whereas, cricketers Sachin Tendulkar and Anil Kumble also supported the campaign.
• Hundreds of educational institutions including IITs, IIMs, MICA, Jamia Milia Islamia, JNU among several youth groups, community organizations and religious groups took ownership of the campaign to help make it a success from Cochin to Gangtok and Dehradun to Bubhneshwar.

We want to make Earth Hour 2010 even bigger and better. Apart from Delhi & Mumbai this year we are taking it to Pune, Ahmedabad, Hyderabad, Bangaluru, Chennai and Kolkata, apart from several other cities where people will be encouraged to participate and turn-off the lights in their homes, offices and buildings from 8:30pm-9:30pm on Saturday, 27 March 2010. Whether you are a business, local authority, school, community group or individual, we’d love you to take part.

The target groups for this campaign are the urban upper and middle classes who could express solidarity for a pressing global issue like climate change, through this voluntary act. The promotion campaign will begin six weeks prior to D-day and will be culminated in a celebration of support on that day. The campaign will be conducted in full coordination with the municipal bodies, police and public safety agencies.

This event is for everyone who is willing to make a small contribution for the planet we live on , this campaign needs your commitment – so put the date in your diary and get ready for Earth Hour 2010!

This event is for everyone who is willing to make a small contribution for the planet we live on (the Earth!)